How to use the ‘de-influencing’ trend to declutter your bedroom

De-influencing is a growing social media trend where content creators actively discourage their audiences from buying certain items, unlike the typical influencer where products are promoted. This trend encourages thoughtful, intentional decision-making when it comes to spending. It also helps reduce clutter, particularly that associated with over-buying and increased levels of consumerism.

As well as using this trend to adopt a more mindful approach to purchases, you can use it to declutter your home to free up space and create a more minimal look.

The rise of de-influencing 

Spread mainly via TikTok, the concept of de-influencing was developed as a pushback against excessive consumerism and encourages sustainability rather than fast-fashion type purchases and instant gratification. Rather than following trends, de-influencers are sceptical of the latest 'must-haves' and aim to explain to audiences the reasons why they shouldn't invest in an item.

Since its conception, de-influencing has become more widespread with key personalities getting on board and using it to discourage audiences from buying items such as beauty products, appliances and gadgets.

As well as the key benefit of saving money, de-influencing also aids in creating a peaceful environment, free of clutter and unnecessary purchases, which can, in turn, reduce stress. This is especially important in your bedroom, which should resemble a sanctuary where you can unwind and de-stress.

If this sounds appealing, it might be time to consider decluttering your bedroom to make the most of your space.

How to declutter

Assess what you need 

When decluttering your bedroom, the first step is to identify what are the essentials. Ask yourself “Do I use this item regularly?” and “Does it serve a functional or emotional purpose?”. Declutter your wardrobe by sorting clothing, footwear, accessories and any other miscellaneous items, concentrating on one area at a time.

Group items into three piles: those you're keeping, the ones that can be used by someone else and those that need to be disposed of.

Let go of non-essentials 

When decluttering your home, be ruthless. If something is unnecessary or you haven't used it for a few months, consider donating to charity or recycling. Try not to keep items just for the sake of it, especially if you know they will likely sit at the back of your wardrobe.

Before assigning items you were influenced to buy to the rubbish pile, think about whether they can be donated, sold or passed onto friends or family. Local charity shops, community centres, churches and playgroups are good places to donate to. Alternatively, advertise items that you want to donate on community social media groups. Online marketplaces can be great platforms for selling unwanted impulse buys. If something can't be donated, try and recycle it to maintain its sustainability.

Curate your space with purpose 

After organising your items, you might want to recreate your space to align with your clutter-free vision. Prioritise quality over quantity by selecting fewer, high-quality items that add real value to your space.

Once your bedroom is decluttered, you might want to consider new furniture. Fitted wardrobes can help keep your space neat, tidy and organised in the long term. These can be tailored to your needs, for example, with space at the top to store seasonal items when not in use.

Reframe your buying habits 

When thinking about any future purchases, instead of making impulse buys, consider whether you need the item or whether you're being influenced by marketers or celebrities to buy it. Choose items that can be considered a long-term investment rather than quick buys that offer little in the way of value.

Benefits of a decluttered bedroom 

As well as a tidier and more manageable space, the benefits of decluttering your bedroom extend beyond the practical. You'll also enjoy improved sleep quality and mental clarity, not to mention the emotional satisfaction that comes from a simplified, intentional space. 

Maintain a decluttered bedroom with Hammonds

If you like the idea of keeping your space inviting and clutter-free, book a free design visit to discuss your fitted wardrobe options. For more inspiration on transforming your bedroom and maintaining an organised home, request a free brochure.